Helping design your internal team structure and train them with the important SEO knowledge can revolutionise your in-house capabilities, aligning skills with cutting-edge SEO strategies. This can help your teams with:
Enhanced Team Expertise
Consistent SEO Implementation
Data-Driven Decision Making
Investing in professional SEO training and team restructuring under expert guidance transforms your internal approach to SEO. It not only empowers your team with the latest knowledge and skills but also aligns your SEO efforts with business objectives.
In which ways can we work together?
A monthly retainer works best for scenarios where you might want a consultant around for some unpredictable time on a short timeframe. You don't know when the need for consulting advice will end, but you also don't want to enter a long-term commitment. Usually a fixed monthly fee, paid upfront.
We will evaluate together the timeframe, collaboration across teams and level of commitment you want for a specific project. The final price will depend on time, effort and average hourly commitment for the specified project duration.
Ongoing Consulting Support
If what you're looking for is a highly experienced and specialised long lasting support relationship, we've got you covered. We can draft a bespoke collaboration commitment to fit your needs, across teams and departments, making sure everyone understands their role contributing to SEO.
We'll Make Sense of ALL SEarch Requirements
Let's Build Up Your SEO Dream Team!
Successful SEO results are heavily dependent on cross-team collaboration. When each team understands their role in all the technical search requirements, your competitors will notice it.
Comprehensive training from an experienced SEO consultant significantly upgrades your team's understanding of SEO. This involves deep dives into advanced SEO techniques, understanding search engine algorithms, and learning how to effectively use SEO tools.
This in-depth knowledge empowers team members to handle complex SEO challenges confidently and make informed decisions. As SEO is an ever-evolving field, our training also includes updates on the latest trends and best practices, ensuring your team remains ahead in the game and can maintain a competitive edge in the market.
A well-structured team, as guided by an experienced SEO consultant, leads to enhanced collaboration among different departments. This structure breaks down silos between content creators, technical staff, and marketers, enabling a more holistic and unified approach to SEO.
For example, content teams learn to incorporate keywords naturally, while technical staff understands the importance of site speed and mobile optimization. Marketers, in turn, learn how to align SEO with broader marketing goals.
This cross-functional harmony ensures that SEO is not an isolated task but an integral part of the overall digital strategy, leading to more consistent and effective SEO practices across the organisation.
Avoid SEO Setbacks
Consistent SEO Implementations
Uniform training under an experienced SEO consultant ensures that all team members, regardless of their primary role, have a solid understanding of SEO fundamentals.
This consistency is vital in maintaining a coherent SEO strategy across all online platforms and content. It means that everyone from the web developer to the content writer and the social media manager has the same baseline knowledge and can apply SEO best practices in their work.
Consistency in SEO implementation helps in building a strong and unified online presence, ensuring that all elements of the website, from blog posts to product pages, are optimised for search engines, leading to better visibility and higher search rankings.
Accurate SEO DEcisions
Data-Driven Decision Making
Training provided by a skilled SEO consultant emphasises the importance of analytics and data-driven decision making. This involves understanding key metrics, tracking the performance of SEO strategies, and using insights to make informed decisions.
These insights are invaluable for refining SEO strategies. It allows teams to focus their efforts where they are most needed, whether it's improving the user experience on certain pages, increasing the site's speed, or creating more content around topics that are driving traffic.
FRom Reactive SEO To Proactive
Keeping up-to-date with the latest SEO trends and algorithm updates is crucial in the fast-paced digital world. Training in these areas prepares teams to quickly adapt to changes, ensuring that the website remains compliant with the latest search engine guidelines and best practices.
For instance, if Google releases a new algorithm update, a well-trained team can swiftly analyse the impact on their website and make necessary adjustments. This adaptability is essential for maintaining and improving search engine rankings over time.
Maximise SEO Resources and Tools
Cost-Effective Resource Utilization
Proper training and a well-structured team optimise the use of internal resources, reducing the need to outsource SEO tasks. This leads to cost savings, as businesses can rely more on their in-house team for their SEO needs.
Additionally, a well-trained team is more efficient, able to perform tasks faster and more effectively, further reducing costs. By investing in training and restructuring, businesses can build a team capable of handling a wide range of SEO tasks, from content creation to technical optimization.
This not only makes better use of existing resources but also ensures that the business is not overly dependent on external agencies, which can be more expensive in the long run.